Sometimes architects and designers think that important Italian furniture brands are too popular. By contrast, refined clients need niche brands that others do not know. Those who choose to stand out instead of homologate win in the long run.
In the age of indiscriminate accessibility to everything, the real difference is becoming the spokesperson of exclusive images and products. Obviously, we have to combine exclusivity and fame.
Mascheroni, also known as the Italian Style Ambassador, realised many office projects in Italy and worldwide. Its clients include prestigious shops and buildings of outstanding architecture.
We recall the entire supply of leather armchairs in the Parliament of the Republic of Angola, where the President of Italy Sergio Mattarella gave an important political speech.
The exclusivity of this brand is based on the passion for beauty and high specialization of artisans, who continue to produce leather products using traditional materials and rare skills while paying attention to experimentation, formal research and outstanding product quality.
Man, passion, dream and authenticity: these are the key words of the Mascheroni brand that combines perfection, tradition and experimentation in their products to create something that will last forever. The memory and experience of the past lead to the creation of the future.
An “innovative tradition”, for example, is the Gessato stitching; a detail of great tailoring that is obtained by sewing and hitting an infinity of leather stripes. The complex execution of this special stitching expresses the craftsmanship of the Mascheroni artisans.
Nowadays, Mascheroni is one of the few companies that directly manages and controls the entire production process, ensuring absolute quality at every stage, from the selection of raw materials to manufacturing, up to customised services.
About Laura Olivieri
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